Job Title
Paid Search Specialist
Company Name
EverCommerce
Company Website
Industry
Internet, Software, Technology
Company Overview
EverCommerce is a technology company that supports the success of small businesses with best-in-breed business solutions.
Company Description
EverCommerce is a technology company born from the leadership team of successful software startups, renowned private equity firms, and Fortune 500 enterprises. We support the success of over 200,000 small businesses across the globe with best-of-breed marketing, business management, and customer retention solutions.
Full Job Description
You know how to drive quality traffic on any size budget and analyze test results to create a killer acquisition strategy. You have a few years of experience under your belt and are looking for a role where you can work with experts and everyone can learn from one another. You're ambitious, goal-oriented, passionate about digital marketing, up to speed on the latest digital marketing trends and can't wait to take advantage of an opportunity in a fast-growth technology company.
Us:
EverCommerce is bringing together best-of-breed commerce solutions in the service sector, forming one service commerce platform that improves go-to-market strategy for technology companies and simplifies the software-buying process for business owners. Our team has extensive expertise in business operations, management, legal, finance, accounting, technology human resources, marketing and sales that, via the EverCommerce platform, we provide as a service to drive continued growth and success for growing service commerce technology companies. Our ecosystem enables companies to thrive in an environment of shared knowledge and resources with significant cost savings.Where:
EverCommerce is located in the LoDo area of Denver. Our collaborative, open-plan office space is filled with high-energy, talented people who enjoy our weekly lunches, bubble hockey, and hanging out with their co-workers.What you'll be doing:
The person in this role will assist the current team by implementing leading-edge digital marketing strategies, utilizing the latest technologies and ROI tracking tactics. Day-to-day, you'll manage paid search campaigns, starting by getting up to speed on what we've got in place and then moving on to owning your own campaigns for new verticals. You'll also help to advance additional customer acquisition channels including new channels, display and remarketing.Some key responsibilities:
- Increase quality leads at efficient costs, testing strategies on a daily, weekly and monthly basis
- Be a part of the ongoing conversation of how to best execute and measure multi-channel digital marketing campaigns across search, display, social media, video, email, and other channels
- Plan and execute online marketing campaigns and tests, including implementation, optimization and analysis
- Increase customer acquisition and engagement via paid search marketing, including Google, Bing, and others
- Create, launch, and track frequent ad copy, landing page, and other creative tests using some of the latest testing tools and methodologies
- Analyze keyword performance, making recommendations and executing cuts or expansions
- Create reports to measure campaign performance and show ROI of efforts
Experience and Skills:
- Bachelor's degree with a concentration in marketing, business, or related field
- 1-3 years of SEM experience, preferably in a B2B environment
- Experience at an agency or in an account management role
- Interest in the booming technology and SaaS space
- Passion for digital marketing and complete understanding of online marketing metrics like ROI, CTR, CPC, CPA, CVR, etc.
- Google AdWords expert with a good understanding of Google Display Network, Bing Ads, Google Analytics
- Google Adwords certified (Google Analytics preferred, but not required)
- Excellent data analysis skills
- Ability to prioritize multiple projects
- Experience with a CRM platform (preferably Salesforce), SEM bid management platforms (such as Kenshoo, Marin or Acquisio), and social media ad platforms
- Excel is your best friend!
- Experience using Google Tag Manager
Benefits and Perks:
- Competitive salary
- Robust medical benefits & 401k
- Public Transportation reimbursement
- Gym stipend
- Start with 17 days of PTO and your birthday off
- Snacks, lunches, and happy hours
- Continued investment in your professional development
Location
Denver, Colorado
Job Function
Creative, Graphic Design, Copywriting, Photography
Digital Marketing, Ecom, SEO/SEM, Social
Marketing, Content, Brand Mgmt, PR, Comm
Job Level
Staff Level or Junior Level
Application Deadline
No Deadline Provided
Circle City
Denver-Boulder Metro Area
Compensation & Benefits
No info provided
How to Apply
Apply Now
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