Outside is independently owned by Outside Integrated Media. The magazine and website cover adventure sports, travel, fitness, health, nutrition, gear, science, and the environment. Every month, through well-crafted writing, reporting, service journalism, photography, and design, we inspire these readers and provide them with the tools they need to fulfill their dreams.Â
Outside is headquartered in downtown Santa Fe (population 70,000, elevation 7,000 feet), within walking distance of numerous cafés and shops and in view of the Sangre de Cristo Mountains, which offer numerous opportunities for running, road and mountain biking, skiing and snowboarding, climbing, and hiking. We enjoy 300-plus sunny days a year.
Our Boulder, Colorado office houses our digital team, working hard to maintain the website and provide outstanding service to our digital clients. Â
Live Bravely.
Outside is looking for a Digital Ad Operations Director in our Boulder, Colorado office. The Director leads the team that traffics and manages all online display, native, video and podcast advertising campaigns for Outside’s digital properties.
Responsibilities:
- Oversee all pre- and post-sales operations, including trafficking, campaign optimization, third party ad systems, client reporting, scheduling, and reporting
- Manage ad trafficker and campaign managers
- Manage all site and ad operations metrics, including inventory and traffic forecasting, sell through rates, viewability, ad performance, native buys
- Approve all insertion orders to ensure accuracy and compliance with internal policies
- Lead on all ad analytics and ad tech
- Drive new ad product development in conjunction with Site operations
- Own all digital ad reporting, including oversight of all monthly ad billing
- Act as liaison with content team on inventory management
- Act as liaison with development team for all ad implementation
Requirements
- 5+ years of Ad Operations experience, preferably within an entertainment/media company
- Expertise in DFP, DFA, MOAT, Google Analytics, and third-party tracking systems
- Thorough understanding of online advertising industry trends & players
- Mastery of Excel
- Excellent verbal and written communication skills
IMPORTANT: This job is based in Boulder, Colorado. No telecommuting.  No phone calls please.Â
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