Sunday

Unbox a better lawn. With tech-powered custom guidance and nutrients throughout the year, we help families cultivate beautiful, safe lawns.

Sunday: Unbox a better lawn. We’re a venture-funded, Boulder-based startup that’s reinventing the lawn and garden space through a lens of e-commerce and technology. Our data-driven service and products will help 90+ million Americans turn their yards into verdant, sustainable ecosystems, without all the toxic stuff. (Think custom meal kits for lawns - minus all the tedious chopping!)

We are backed by a group of experienced investors and advisors, and now we are looking for the right people to join our core team. Together, we will disrupt an industry by building cutting-edge greenfield products that help people and the environment.

If you don’t want to take our word for it, check out the article on us in Forbes magazine!

Job Description

We are looking for a Director of Marketing to drive brand marketing and customer engagement, across digital and traditional channels. This person will be responsible for the planning, testing, and optimizing content through a variety of media to driving long-term and loyal customers. This seasoned professional will be innovative in developing and executing brand and marketing plans. We are looking for someone who is equal parts analytical and creative, with a passion for disrupting categories and shifting culture through technology.

Prior knowledge or experience in lawns and gardens not required. We're excited and proud of our new approach to this industry, and thus are looking for talent from a wide range of backgrounds to bring fresh, new perspectives.

 Responsibilities broadly include:

• Refine brand messaging and positioning; ensure consistency across channels
• Drive and execute Sunday’s marketing strategy from conception through completion via tactics that include: 
  • Content Marketing 
  • Email Marketing 
  • Event Marketing 
  • Public Relations 
  • Social Media
  • Radio and Print Advertising
  • Thought Leadership 
  • Partnerships
• Use data to optimize campaign performance and inform future strategies 
• Manage development of all creative assets for the brand
• Develop and execute public relations campaigns to support brand awareness 
• Identify vertical influencers and develop content strategies to increase awareness

We’re highly collaborative and seeking an individual who isn’t afraid to get their hands dirty and build incredible things from the ground up. As Sunday is a startup, this is an opportunity to join at the ground level, make immediate impacts, work directly with founders, and continually grow with the company as it scales.

Desired Background

• 6+ years relevant marketing experience; preferably within high-growth startup
• Thorough knowledge and understanding of proven and latest tools
• Success in driving quantifiable results in a highly dynamic and complex environment
• Ability to both think strategically and tactically; you can see the big picture for an early stage brand and willing to roll-up sleeves to take on everyday executional tasks that come with it 

Other Skills and Qualifications

• Self-starter with a penchant for experimentation. You’re always looking for ways to do your job better and you never wait to be told what to do.
• Desire to lead, shape, and have ownership of a hyper-growth company 
• Top organization and project management skills
• Self-directed, team-oriented, and customer-centric 
• Ability to prioritize and drive many projects simultaneously with sense of urgency
• Must be okay with office dog, a golden-doodle named Richard
• Roll up the sleeves, positive, can-do spirit! You look forward to being part of a small, scrappy team and are willing to pitch in with whatever needs to get done

Boulder, CO

No Deadline Provided

No info provided