Based in Boulder, Colorado, Emergy Foods was founded on the principle that finding the right protein should be easy and consumers should never have to choose between health, taste or the environment. To achieve this, Emergy produces its own nutrient-dense and sustainable meat alternatives that deliver the enjoyment of animal-based meat while only using a few all-natural ingredients.  Emergy Foods provides its products under the brand Meati Foods.

About the Role

At Emergy you will work alongside highly educated professionals with strong backgrounds.  As the Marketing Coordinator, you will develop a deep understanding of marketing fundamentals necessary for startups and food companies within the natural industry.  You will work closely with the Director of Marketing along with the entire cross-functional team. Because we are a startup you will get more hands-on experience, responsibility and exposure than a standard role.  This is an exciting time to be a part of our fast-growing company and the plant-based movement.

Essential Responsibilities:

• Assist with the development and implementation of the brand strategy.
• Assist with day-to-day brand management initiatives.
• Act as the community manager for all social sites. Including developing and creating monthly content calendars and assets, interacting with consumers and analyzing data to make strategic recommendations.
• Manage email content and execution.
• Explore and recommend potential partnerships that resonate with consumers and align to Emergy’s mission. Assist in setting up and executing against collaborative efforts with partners.
• Assist with the creation and distribution of press releases and media pitching.
• Manage websites (Emergy and Meati) including handling updates as needed.
• Assist with event participation (private events, tradeshows, conferences) including preparing materials, setting up for events and working them.
• Once a quarter, conduct and present a competitive audit to include competitive packaging, claims, campaigns, social content and store audit. Presentation to include recommendations for brand/product development.
• Assist with innovation briefs for R&D team.
• Assist with product P&L management.
• Help manage freelancers and agency partners as needed.
• Track and analyze data against KPI’s, provide recommendations.
• Any other duties needed to help fulfill our mission.

This is a full-time opportunity; Monday-Friday working occasional weekends for events, with flexible scheduling.

Skills and Qualifications:

• Bachelor’s degree in marketing, advertising, or communications
• Past work experience as a marketing coordinator or similar role
• Knowledge of traditional and digital marketing, content marketing, social media marketing and email marketing
• Familiarity with content management systems (CMS) and customer relationship management (CRM) tools
• Solid knowledge of website and marketing analytics tools
• Excellent writing, communication, and presentation skills
• Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint

Preferred Qualifications:

• Highly creative with experience in identifying target audiences and devising campaigns that engage, inform, and motivate
• Working knowledge of HTML and design and email software
• Experience with A/B and multivariate experiments
• Experience working with budgets and forecasting
• Experience planning for tradeshows and/or private events
• Working knowledge of ad serving tools