The Phoenix

The Phoenix fosters a supportive, physically active community for individuals who are recovering from a substance use disorder.

The Phoenix's mission is to foster a supportive, physically active community for individuals who are recovering from a substance use disorder and for those who choose to live sober. Through activities such as CrossFit, climbing, hiking, yoga, boxing, and meditation, participants build confidence, self-respect, and community. The Phoenix offers free programs for anyone with 48 hours of sobriety, operating in 46 communities across the country and for people around the globe virtually. Since 2006, we have served 40,000 individuals.

We're looking for a Social Media Manager to grow our followers, engage and retain them, and help convert them into participants, donors and advocates for The Phoenix. You should understand best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience. This highly visible role requires abilities in multiple areas, including social media marketing, content creation, copywriting, influencer relationship management and analytics.   

Responsibilities:

• Community Management: Build and manage the company's social media profiles and presence, including Facebook, Instagram, Twitter, LinkedIn, and potentially additional channels
  • Develop a comprehensive social media plan and calendar, to include organic and paid content, driven by the organization's strategic goals and target audience definition
  • Ensure messaging across all platforms is consistent and in line with brand standards and target consumer
  • Regularly monitor social media platforms and provide customer service with timely response to mentions, comments, tags, and direct inquiries
• Content Development: Own content creation through self-created posts and leveraging internal and external resources as needed.
• Social Influencers:
  • Actively identify and engage with advocates and thought leaders in our space to support the broader influencer strategy of the organization
  • Manage national influencer relationships and lead strategy for localized influencer efforts
• Regional Social: Ramp-up regional team social media, leveraging national content and providing process, tools, training, and guidance to local staff
• Analytics/Performance:
  • Establishes social media benchmarks and KPIs; monitors progress and analyzes social media effectiveness including ROI to improve performance, meet organizational strategies, and drive growth
• Team Collaboration:
  • Works closely with the overall marketing team and cross-functional departments (Ops, Development, Regions) to gather needs, define requirements, and provide solutions for supporting needs within the overall social media strategy

Qualifications:

• BA/BS degree
• Self-driven and motivated with excellent organizational skills to work independently in a fast-paced environment. Ability to manage wide-ranging projects across departments and constituents
• 3-5 years' experience in digital marketing, social media and influencer relations
• Expertise in implementing paid social campaigns and Google Analytics
• Deep understanding of social media marketing platforms, trends, and best practices
• Solid communication skills, both written and verbal, with an ability to use both data and intuition to inform decisions
• Bonus experience and skills include Adobe Creative Suite and/or Photography and Video

At Phoenix, we welcome people from all backgrounds, and strive to create a healing-centered environment that allows everyone to bring their authentic selves to the workplace. We do not discriminate on the basis of race, color, religion, creed, gender, gender expression, age, national origin, ancestry, disability, marital status, sexual orientation, or military status.

Denver, CO

No Deadline Provided

No info provided