The Director of Marketing will report to the President and be responsible for developing the marketing strategy, including positioning and promotion of Yeti Cycles products globally, across all channels. Responsible for cultivating the soul of the brand, this role will lead all aspects of marketing, branding and creative strategy. We are looking for a leader who is strategic, creative, and organized who can turn big ideas into great work. Our ideal candidate has a proven track record of effective communication, leadership, and collaboration skills, with success delivering strategic campaigns across a variety of marketing channels. As a member of Yeti Cycles Leadership Team, the Director of Marketing will help to set, and be held accountable to achieve, the company’s annual, and long-term brand objectives. This position will work cross-departmentally to increase the effectiveness of all products, offerings, and communications to maximize customer engagement and respond to market changes