At 1908 Brands, we’re parents, too. We know the products our customers bring home need to do their job, well. From household cleaners to the detergent that cleans even the worst stains, everything in every room needs to work. Our purpose is to make home even better, the best it can possibly be. Not just your home, but our home — the world we all share.
It’s a tall order. Home is always evolving, so are the products we need. That means we’re never done innovating and we’ll never settle for something that’s just “okay.” We’ll always look to see how and where we can anticipate our customers needs, whether it’s in the pantry or the mud room.
That ambition runs in the family. In 1908, William Kent, a relative of our founder, donated 300 acres of Redwood Grove known today as Muir Woods National Monument. An advocate of access for all, he knew if we wanted our home to thrive, we had to protect it. We were founded in this spirit and apply the same commitment to your home.
Go to 1908brands.com to learn more about our family of brands.
SOCIAL MEDIA SPECIALIST & CONTENT CREATOR1908 Brands is looking for a Social Media Specialist & Content Creator. We want someone that can be a marketer, a strategist, a copywriter, a designer, an analyst, and a customer service rep —sometimes all in one day — for all of our brands.
This creativity-intensive position is responsible for brainstorming, producing and posting fresh social media content, monitoring and managing online brand reputation, and engaging prospects and customers. This person will collaborate and align with the Marketing + Creative Team and your work on social will be to drive growth, brand merit and engaged customers across multiple social media channels. This position will report directly to the VP of Marketing + Creative.
ESSENTAIL DUTIES/RESPONSIBILITIES
Content Curation and Social Monitoring:
• Develop an in-depth understanding of our brands, their product sets and their unique customer bases
• Create and execute a social media communication plan with the approval of the Marketing
Director
• Curate and generate content that’s exciting, valuable, and buzz-worthy to be shared across social channels (including but not limited to blogs, posts, photos, videos.)
• Maintain a Social Media Calendar and schedule social media posts and updates
• Regularly monitor social media platforms, responding to mentions, comments, and direct inquiries
• Embody and enhance the company's brand voice on social media
• Write, edit and upload blog posts on various platforms
• Create and maintain a database of stock photography for each of the brands
• Establish and build digital relationships
• Work with graphics department to coordinate graphics and images according to brand guidelines for digital posts, and media and magazine editors
• Increase the number of social impressions and engagements driven by content
• Ensure messaging across all platforms is consistent and in line with brand standards and target consumer
• Generate slogans and audio scripts that accompany advertising visuals
• Write copy for products, campaigns, advertainments, digital marketing, etc. with the highest
search engine optimization
• Cultivate a positive reputation with the public through various unpaid or earned communications, including traditional media, social media, and in-person engagements
• Create an Influencer/Brand Ambassador Program including photography guidelines
• Understand and abide by copyright requirements
• Build and maintain a positive public image for the organization in line with the brand image and target consumer
Data and Analysis:
• Report on, analyze, and draw insights from social media metrics- and identify trends, develop
recommendations and communicate a plan of action based on data
• Look at data and turn it into action regularly
• Understand both quantitative & qualitative data in order to understand the full picture and
performance of social
• Connect social strategy to larger marketing and business goals
Content Promotion:
• Develop social media strategies for organic content promotion, in coordination with blog efforts.
• Lead and execute campaigns from start to finish
SKILLS AND EXPERIENCE
• Bachelor’s degree and minimum of 2-3 years of experience in a marketing related position
• Portfolio of work
• Knowledgeable about native social media platforms and third-party social management tools
• Curious about new social trends and emerging platforms
• Knowledgeable about social analytics
• Possess an understanding of other traditional and digital marketing approaches: email marketing, events, lead generation, PR and more
• Skilled at writing copy in a brand’s voice and ability to tailor writing for different audiences and platforms
• Proficient computer skills (MS Office, Outlook); Knowledge of Shopify and Kalviyo; Knowledge of Ilustrator and Photoshop is a Plus
• Efficient, organized and ability to prioritize work and tasks
• Reliable, positive, and flexible
• Sharp eye for detail
• Passionate and optimistic team player wanting to work hard
• Have a sense of humor and ability to improvise in any given situation
COMPENSATION & BENEFITS
• $48,000 - $52,000 depending on experience
• As full-time this position qualifies for the 1908 Brand benefits package including medical, dental, paid sick and vacation time-off, and other benefits outlined in the employee handbook.
ABOUT 1908 BRANDS, Inc.
1908 Brands is one of the fastest growing companies in Boulder Country. In 2020 Steve Savage, the previous founder and CEO of Eco-Products, has led 1908 Brands past $20 million in revenue and continues to be industry leader in his and 1908 Brands respected markets. That ambition runs in his family. In 1908, William Kent, a relative of our founder, donated 300 acres of the Redwood Grove known today as Muir Woods National Monument. An advocate of access for all, he knew if we wanted our home to thrive, we had to protect it. We were founded in this spirit and apply the same commitment to your home. Join us as we continue to grow our family of products that make our home — and our world — better. One room, one brand at a time. Learn more about our family of brands at 1908brands.com.
WORK LOCATION
Corporate headquarters are located at 3550 Frontier Ave, Unit C1, Boulder CO 80301
WORK ENVIRONMENT
The work environment characteristics described here are representative of those an employee
encounters while performing the essential functions of this job. Reasonable accommodations
may be made to enable individuals with disabilities to perform the essential functions. All
qualified applicants will receive consideration for employment.
EQUAL OPPORTUNITY
1908 is dedicated to the principles of equal employment opportunity. We prohibit unlawful
discrimination against applicants or employees on the basis of age, race, sex, sexual
orientation, color, religion, national origin, disability, genetic information, or any other
applicable status protected by state or local laws.
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