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Job Title
Global Content Marketing Director
Company Name
BOA Technology
Industry
Outdoor Gear, Apparel, Bikes
Company Overview
The BOA Fit System is a revolutionary system integrated on market-leading brand partner products, making the world's best gear even better.
Company Description

The BOA Fit System is a revolutionary and award-winning, patented system integrated on market-leading brand partner products, making the world’s best gear even better. BOA's innovative solutions are designed to enable consumers to dial in to fast effortless precision fit. Whether snowboarding in the Colorado back country, Alpine touring in Austria, participating in the Tour de France, competing in an ultra trail competition, hiking Mount Fuji, golfing at Augusta, or working in extreme outdoor conditions in northern Finland, BOA helps consumers perform at their peak.

Full Job Description

ABOUT US

The BOA Fit System is a revolutionary and award-winning, patented system integrated on market-leading brand partner products, making the world’s best gear even better. BOA's innovative solutions are designed to enable consumers to dial in to fast effortless precision fit. Whether snowboarding in the Colorado back country, Alpine touring in Austria, participating in the Tour de France, competing in an ultra trail competition, hiking Mount Fuji, golfing at Augusta, or working in extreme outdoor conditions in northern Finland, BOA helps consumers perform at their peak.

 
ABOUT THE ROLE
 
Reporting to the VP of Global Marketing and based in our Denver office, you will be a member of the organization’s leadership team, leading the global efforts of the Content Marketing team and working across the organization to evolve the development of our content marketing programs. You will lead BOA's strategy for consumer engagement through our content and copy and ensure BOA® stays relevant and on-brand in our social media and advertising campaigns and consumer experience programs. You will find success in this role by leveraging your strategic focus and advanced understanding of both the creative and operations side of marketing campaigns.
 
CORE RESPONSIBILITIES
  • Regularly role model BOA's values to your team and others
  • Lead, coach and develop the Marketing team in all aspects of strategy, brand relevance and Marketing execution so they are setup for success understand their priority focus areas  
  • Work with your direct reports to set and review performance/development goals, discuss feedback regularly throughout the year, and formally summarize during performance reviews   
  • Direct the brand's marketing efforts through the development of editorial content, social strategy, and video
  • Partner with the Creative team and Marketing leadership to build plans for our seasonal marketing efforts
  • Enhance our social media presence and editorial direction through effective content
  • Work with Commercial team and brand partners to provide compelling product merchandising content that helps us achieve our business goals
  • Oversee the development of all BOA's copy, including catalog, signage, eCommerce, emails, and packaging
  • Manage the online experience our consumers have with our brand, our segments and brand partner products, contribution to site enhancement efforts where needed
  • Manage Marketing’s campaign budgets
REQUIRED QUALIFICATIONS
  • 10+ years of successful experience as a marketing leader
  • Bachelor's degree in a related field of study
  • Advanced experience managing and building diverse teams with proven success in leading and inspiring
  • Advanced experience building marketing strategies and plans from the ground up
  • Experience with marketing measurement and data analysis, including brand and performance media measurement
  • Experience leveraging insights and data to create compelling stories, narratives, and messaging
  • Experience building and scaling processes, budgets, tools, and programs
  • Advanced business and operational understanding that allows you to balance and address the needs and timelines of multiple stakeholders
  • Desire to use your organized project management approach to help the team prioritize their work and maintain our fast pace
  • Ability to collaborate and build relationships with diverse groups of people across the world
DESIRED QUALIFICATIONS
  • Master’s degree in a related field of study
OVERVIEW OF COMPENSATION AND BENEFITS 
  • Budgeted salary range: $100,000 - $135,000
    • We will determine salary based on skills and experience in relation to the function of the role, as well as equity to any other employees with similar experience in the same or similar role
    • This role is also eligible for a 15% annual bonus
  • Comprehensive healthcare plans including Medical, Dental and Vision
    • All plans include subsidization from BOA, with one option 100% subsidized by BOA
    • BOA also funds HSA accounts for enrolled employees 
  • 3 weeks PTO to start, paid family leave, unlimited volunteer time off and sick leave
  • Matching 401K retirement plan
  • Annual cash benefits for fitness and products, and ability to earn cash benefits through health and wellness program
  • Eligibility for stock options after three years of employment 
  • Flexible working schedule that includes both days at home and days in the office when needed 
  • Learning and development opportunities
  • Discounts on many outdoor gear brands
  • Dog-friendly office
PHSYICAL CONSIDERATIONS FOR THE ROLE  

We welcome any requests for reasonable accommodations. The information below is meant to provide a general overview of physical considerations, and if you believe you may need an accommodation, please provide more information in your application comments, or contact BOA Human Resources.  
The following considerations apply to this role: 
☒ Regularly works in an office-based environment that is mostly comprised of sitting, and use of standard office equipment

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

Location
Denver, CO
Job Function
Marketing, Content, Brand Mgmt, PR, Comm
Job Level
Mid Level (Director & Manager)
Application Deadline
No Deadline Provided
Circle City
Denver-Boulder Metro Area
Compensation & Benefits
See Above
How to Apply
Apply Now

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