At Quicksilver Scientific, we are passionate about health and well-being and are committed to improving the lives of everyone we touch. Quicksilver Scientific is a leading manufacturer of advanced nutritional systems with a focus on detoxification. We specialize in superior liposomal delivery systems and heavy metal testing to support optimal health. Our advanced liposomal supplements are highly absorbable and support the body in the elimination of the broad range of toxins we’re exposed to, helping you restore the full expression of your health.
Our birth right is full wellness and dynamic energy, in a bright state of being. Toxins create disruptions that impair mind and body function. In order to combat this universal toxicity, and to restore a balanced system, Quicksilver Scientific® has pioneered a complete solution:
- Testing That Identifies Your Toxicity Levels
- Protocols That Effectively Detoxify Your Body
- A Pharmacy of Premium Supplements That Help You Reach Optimal Health
Our philosophy is rooted in our desire to give you the tools to maintain lifelong mind and body health....
Quicksilver is a pioneer in the natural health industry. Our mission is to deliver on the promise of natural medicine, delivering products that help individuals achieve mind and body health through nature inspired innovation. Our growth is fueled by individuals who share our passion. Currently, we have an opening for our Apricō Brand Manager in our Louisville, CO location.
The Apricō Brand Manager is the heart and soul of the newly launched, Apricō consumer brand. This position will be the architect behind Apricō, shaping how consumers view wellness, and how consumers consume supplements.
The Apricō Brand Manager is responsible for developing and executing the annual brand marketing strategy and communications for the overall brand – supporting ecomm and retail channels. This person will be responsible for leading the Apricō marketing team and shared marketing resources, while also working cross-functionally with the innovation, education and sales teams to conceptualize, develop and execute cohesive, trackable marketing campaigns. The measure of success is implementation of the plans and growth in revenue and profitability over a planned period.
Core Responsibilities include:
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Own Apricō brand performance and strategic brand marketing; including development and execution of annual brand strategy, omni-channel communications, and participation in retail and ecomm sales plan development.
- Manage brand performance analysis including volume tracking, retail data and competitive insights.
- Analyze customer and consumer insights, current market conditions and competitor information to optimize communications and identify new product opportunities.
- Lead the brand communication strategy, including development of marketing programs and promotions. Responsible for developing and managing Apricō monthly marketing calendar – ensuring communication of monthly programs and promotions to all internal stakeholders in advance of program/promotion launches.
- Collaborate cross-functionally with channels, sales teams, education team and the marketing team to effectively manage the development, design, approval, production and distribution of all marketing materials including: digital, social, email, and traditional advertising: sales tools, collateral, PR, sampling events, tradeshow booth graphics, conference materials, point-of-purchase materials and other promotional activities. As the heart and soul of the brand, you will ensure all assets developed are 'on-brand' within the correct brand guidelines, tone and voice, and legal guidelines.
- Lead Apricō media, PR and experiential plan, working with external agencies and the Digital Marketing Manager to continually optimize our mix, and promotional activities to strengthen brand market position.
- Responsible for collaborating with Innovation to effectively execute new product launches with proper marketing support throughout the innovation process including ideation, development and execution.
- Responsible for collaborating with the Customer Experience team to ensure they are prepared to present a flawless customer journey/interaction with Apricō brand.
- Work closely with Managing Director - Marketing, Digital Marketing Manager, and Sales Management to balance competing business needs.
- Provide guidance, coaching and motivation of direct reports to achieve or exceed objectives, set plans for career development and succession planning.
Travel
As needed to events, trade shows/conferences and customer locations.
Qualifications:
- Bachelor's Degree in Marketing, Business Management or related field
- 8+ years of experience in sales and marketing, including prior experience in a marketing management role
- Consumer Packaged Goods (CPG) marketing experience
- Proficiency in MS Office Suite
- Experience using Collaboration Software
Ideal Candidates have the following traits:
- MBA or related advanced degree
- Experience using CRM software and WordPress
- Experience in the supplement or natural health industry
- Excellent leadership skills, including the ability to develop trust and credibility, lead by example, and motivate high-performing teams
- Must be innovative, forward-thinking, high-energy and able to thrive in a fast paced/evolving market and environment
- Strategic thinker with excellent project management and organizational skills
- Knowledgeable and passionate about health and wellness
- Excellent written and verbal communication skills
- Experience in developing and implementing marketing plans
- Ability to prioritize, balance multiple projects simultaneously and effectively delegate tasks
Quicksilver offers a competitive benefits package including:
Employer paid Medical, Dental and Life insurance, including Short-term and Long-term Disability
401(k) with company matching
Paid Time Off
Paid company holidays
Parental Leave
Fitness Center membership
Generous employee discount program on all QS products
Compensation: $85,000 to $105,000 per year
Quicksilver Scientific is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
This job posting is in compliance with the Colorado "Equal Pay for Equal Work Act."
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