ABOUT 34 DEGREES:

34 Degrees is the creator of deliciously thin, light, and crunchy entertaining and snacking crackers. The company was founded by Craig Lieberman after he discovered a uniquely thin cracker while traveling in Australia. The experience inspired him to create his own irresistibly crunchy crisps, which he named after the latitude of Sydney – 34 Degrees. Made with quality, simple ingredients, 34 Degrees offers a variety of options including Entertaining Crisps for pairing, Sweet Crisps for satisfying sweet cravings and Snaps for savory snacking.

WHO WE ARE:

We believe that a workplace should allow you to be your most productive and creative self, with the full support of the people around you. Our team-oriented and entrepreneurial culture values authenticity, collaboration, hard work, results, and a light-hearted sense of humor. We offer a competitive salary, annual bonus, and long-term incentive opportunities. Our outstanding benefits include medical, dental, vision, life, disability, PTO, FSA, 401(k), wellness, professional development, travel, and more.

OUR NEXT PHASE & THE ROLE:

It is truly an exciting time to join the 34 Degrees team! Over the last decade we have grown to be a leader in the specialty deli category with our core line of Entertaining Crisps. It is with the same passion that we continue to grow our company’s next phase, an expansion into the snacking category.

In this new role, the Sales Director, Key Accounts will be responsible for translating company objectives into sales deliverables. This position will focus on creating and implementing retail sales strategies to expand and optimize distribution of both the core portfolio and new items. The Sales Director, Key Accounts will lead a team of regional broker and distributor partners to achieve profitable revenue and velocity growth. Coverage includes regional key accounts in both Conventional Grocery and the Natural Channel. This position is ideally suited for a candidate who thrives in a creative and entrepreneurial culture.

DUTIES AND RESPONSIBILITIES INCLUDE, but not limited to:

• Snacking line execution
  • Achieve distribution growth and velocity targets for new snacking lines
  • Support new and existing items with strategic selling programs
  • Execute on overall snacking objectives - Snaps
• Maximize in-store distribution and velocity
  • Identify new ways to strengthen in-store velocity and new item distribution
  • Grow revenue while maintaining healthy margins
  • Utilize data analysis/insights to optimize assortment, pricing, and merchandising
  • Work with broker/distributor partners to execute retail fundamentals
• Develop and execute trade-marketing plan
  • Work closely with the VP of Sales to build ad hoc retailer strategies
  • Lead sell-in of promotional plans for regional key accounts
  • Identify and share best practices across key accounts and regions
  • Collaborate with broker partners to ensure effective in-store execution
• Create detailed growth strategies/plans for regional key accounts
  • Build business relationships with key strategic retail partners
  • Leverage market knowledge and data analysis to identify growth opportunities
  • Lead planning process for regional key accounts and broker/distributor partners
  • Integrate 34 Degrees into retailer strategies for profitable, sustainable revenue growth
• Contribute to the development of sales and trade function
  • Collaborate on ad hoc projects to strengthen company processes and capabilities
  • Build on best practices for managing and evaluating broker partners
  • Identify opportunities to further develop individual and team goals

MINIMUM REQUIREMENTS:

• 5+ years in branded food sales, ideally within the deli and/or snack aisle, with direct responsibility for delivering volume and dollar growth
• Direct account and retail engagement experience, required
• Direct broker management experience, required
• Bachelor’s degree in business, preferred
• Travel required 40-50% of the time, throughout the Eastern US (as applicable)

ABOUT YOU:

• Energetic, high performing, and motivated sales professional with a positive attitude
• Results oriented with effective communication, presentation, and project management skills
• Demonstrated ability to collaborate and build rapport within all levels of an organization
• Proven skills in critical thinking, quantitative analysis, and syndicated data (Nielsen/IRI/ SPINS)
• Proficient in Microsoft Office programs
• Genuine interest in natural products, specialty foods, and the grocery landscape
• Exhibits a strong work ethic and high level of integrity
• Commitment to company culture and values

WHAT NEXT?

If you are enthusiastic about joining our team, we’d like to hear from you! Please send the following to [email protected]. The application period is open through February 14, 2022. Please ensure that ‘Sales Director, Key Accounts – YOUR NAME’ is in the subject line.

• Resume
• Cover Letter
  • Specifically, please share with us how you have successfully grown key accounts in the past (via base business and new product launches). What strategies and sell-in programs did you leverage? Are there any other contributors to your previous success in food sales?