Encompass began in 2001 as a senior project while the founder Jonathan O'Neil was studying Electrical Engineering at Colorado State University. It was merely a solution for the family’s beverage distributor business out on the eastern plains of Colorado. That makes it the most successful senior project in the history of CSU and one of the most successful senior projects in the world.
Some of Jonathan's ideas that were so far ahead of the times and so different from the conventional wisdom of that day, that many cast a skeptical eye at what he attempted to do. Back in 2001, it wasn’t thought that you could build a system to operate a business in a small town in Colorado and then run it from China while on a study abroad. Jonathan did it on the cloud. At that time, most people thought the cloud was a puffy thing in the sky. Perhaps more tech-savvy people might have thought it was a fad that might or might not catch on, but wouldn’t probably be stable. Jonathan had vision and saw a mechanism that others couldn’t.
That was just the start. Over the years, Jonathan and his team created solutions no one else had dreamed of. Everything on Encompass could run on mobile apps as far back as 2009. Some competitors can’t do that today. He and his team built a warehouse voice pick solution that wouldn’t work on clumsy hand held devices that cost thousands of dollars; his would work on $200 mobile devices that could strap to a warehouse worker’s forearm, scan product, and dialogue! That was over 10 years ago…long before supply chain giants and software industry greats could catch up.
Jonathan’s curiosity, desire to find a better way, and ability to see into the future have shaped him into a leader in software far beyond just the beverage and food industry that Encompass currently serves. He has surrounded himself with a team who thrive on the cutting edge, who enjoy leading and winning, and who rock disruptive ways of helping their clients overcome obstacles and flourish. No other competitor can keep up.
Jonathan has grown his original senior project into a multi-million dollar business with operations and clients all over the world. The Encompass ERP and technology solutions support $1.5B retail transactions monthly and over 2 million active users across 400 manufacturers, 360 distributors, and half a million retailers.
Encompass is seeking a motivated, passionate, and experienced professional for the role of Sr. Product Marketing Manager, Enterprise Resource Planning (ERP) SaaS. This is a highly strategic and high visibility role that will help Encompass establish itself as a technology leader and guide for distributors in the food supply chain. The successful candidate will be part of the Marketing team and reports to the Sr VP of Marketing.
The Sr. Product Marketing Manager will work in collaboration with Product and Sales to develop and help execute the go-to-market strategy in serving food distributors with ERP solutions that connect them to manufacturers and retailers. This will include positioning and messaging, product launches, collateral development, definition of the ideal customer profile, buyer personas and buyer’s journey, market research and analysis, and ongoing guidance to ensure effective market coverage in a consistent and orchestrated fashion.
We Are Looking for a Motivated and Passionate senior-level Marketing Professional Who Possesses:
- Education typically acquired through a Bachelor’s Degree in Marketing, Business, or Software;
- 8+ years of progressive B2B software product marketing experience in cloud, SaaS or subscription business models; Expertise in ERP preferred;
- Thorough understanding of and the ability to convey technical concepts to a variety of markets including those who may not understand those technical concepts;
- Excellent positioning, messaging, and storytelling skills;
- The ability to function both independently and collaboratively in a performance-driven team environment; and
- The ability to operate in a high-energy, quick release environment coupled with the ability to motivate others to a sense of urgency focused on product visibility.
This Will Not Be the Right Opportunity For Anyone Who:
- Merely has transferable skills rather than specific product marketing experience in the software industry;
- Doesn’t know how to speak the language of those in the 3-tier food distribution industry as well as that of software developers;
- Lacks the confidence and appropriate assertiveness needed to manage through ambiguous situations and articulate / defend an informed opinion on product marketing;
- Doesn’t embrace change and have the aptitude and ability to do so quickly; or who
- Doesn’t Know what we mean by “Figure it Out,” “Use the Team,” and “Go Big.”
Expected Salary - $90,000 - $150,000 depending on experience
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