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Job Title
Digital Marketing Manager
Company Name
optiAMZ
Company Website
https://www.optiamz.com/
Industry
Consultancies, Agencies, Service Providers
Company Overview
optiAMZ is a full service Amazon agency that believes in providing the highest level of service through collaborative partnerships.
Company Description

optiAMZ is a full-service Amazon marketing agency with a focus on brands in the CPG space who provides our clients with both strategy and execution including all of the nitty-gritty work needed to generate results for brands in a variety of categories - grocery, supplements, beauty, pet, and outdoor gear focusing on start-ups to large scale CPG brands.  Amazon requires constant "testing" which includes pulling a variety of levers with the ultimate goal of growing our client's Amazon businesses.  We encourage all employees to wear a "data analyst" hat to determine the impact and glean insights from the levers we're actively and constantly pulling.  

optiAMZ delivers outstanding service for our clients by hiring great people. We are a team that believes it all starts by supporting individuals with their career growth and aspirations in order to accomplish our goals as a company. Our team works best with individuals that are continuously on the lookout for ways to help others, carry a bit of gentle confidence, and believe continued learning is in the fabric of who they are.

Here’s what we stand for when it comes to our people:

Work-life balance is top priority – it’s not just a catchy phrase we throw into job descriptions. We live this value by offering:

  • 100% remote/work from home
  • Unlimited PTO
  • 12 paid holidays
  • Workloads that actually promote a healthy balance

Growth and development is the cornerstone for career progression and we support this by providing:

  • Dedicated and scheduled time to continue learning
  • Annual “research” fund to explore new tools, technology, and services that help make your job easier
  • Funding for position-related training courses and certifications

Happy people make for a happy company – longevity in relationships is important to us as a company and we want people to stick around so we offer:

  • Health and dental benefits
  • 401k
  • Annual Bonus
  • Longevity Bonuses
  • Referral commission
Brief Summary of Job
Full Job Description
The Digital Marketing Manager’s primary duties are to oversee the strategy, execution and optimization for various client’s Amazon advertising, and they will work closely with optiAMZ’s CMO to develop processes that will become the wireframe for optiAMZ’s marketing team. They will be the client’s primary contact for all advertising implementations and will work closely alongside the client’s Brand Manager to ensure that the client’s KPIs, goals and strategies are met to the best degree. The Digital Marketing Manager will report directly to the CMO. Below is a short list of high-level responsibilities - not all potential responsibilities are listed to allow for the flexibility optiAMZ needs from this position as the company scales and evolves.
 
Day-to-day responsibilities include (but not limited to):
  • Proactively manage marketing & advertising initiatives for Seller and/or Vendor accounts for assigned brand partners
  • Develop and deliver marketing recommendations that align with brand’s KPIs
  • Evaluate and use available platforms to conduct necessary research to craft strategic marketing and advertising proposals
  • Execute both PPC and programmatic advertising campaigns for brand partners
  • Ensure media strategies are aligned to KPIs to drive optimal campaign performance and continuously measure and optimize
  • Cultivate a strategic understanding of how all digital advertising and marketing initiatives work together to deliver a holistic marketing plan, including conversion drivers and content optimizations
  • Maintain a strong understanding of the digital marketing landscape and actively share new learnings with team members
  • Adopt new processes or workflow modifications as introduced to ensure consistent processes are used across brand partnerships
  • Work alongside Brand Manager to ensure deliverables are being met on behalf of clients and marketing plans are consistent with overall goals of the brand

Qualifications: 

  • minimum of 2 years experience with Amazon Advertising (Search/PPC)
  • Ideally 1-2 years of DSP experience
  • Preferred accredited in Amazon Advertising
Location
Remote
Job Function
Digital Marketing, Ecom, SEO/SEM, Social
Job Level
Mid Level (Director & Manager)
Application Deadline
No Deadline Provided
Circle City
Denver-Boulder Metro Area
Compensation & Benefits
$80,000 - $100,000 depending upon experience
How to Apply
Apply Now
Please send resumes to: [email protected]

Please let them know you heard about it from Venture Connect

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