Skratch Labs is an outdoor company on the cutting edge of athlete nutrition, founded by two pro cycling veterans who started mixing performance drinks in paint buckets at McGuckin Hardware over 11 years ago. Since then, we’ve built an amazing following of impassioned athletes in the US and Europe and we’re growing fast. We believe food and drink is just better when made from scratch and we also believe that no matter where we find ourselves in life, it’s never too late to start from scratch. We use our heads and our hearts in everything we do. Our goal is to help people be better. We work together, we are real, we perform, and we are empathetic. If you’re inspired by athletes and our story, and you think you’d thrive in an office full of dogs, bicycle posters, shenanigans, and hard work, this could be the place for you. Skratch Labs is proud to have been named to Outside Magazine's list of the Best Places to Work in 2020 and 2021.

Role: Specialty Sales Manager

Employment Type: Full-time, exempt

Compensation: $82,500- $92,500 + participation in the Sales Team Incentive Program

Location: Boulder, CO – Tuesday/Wednesday in office required

Reports To: B2B Sales Director

About the Role: This position has the primary responsibility of shaping and executing the sales strategy for the Specialty run, bike, and outdoor channel, overseeing and sustaining the health and success of Skratch’s partnerships with independent Specialty retailers.  You will set revenue goals, develop sales plans, and oversee budgets and forecasts to ensure success. Your responsibilities include managing an established network of independent field sales representatives and setting and planning the trade show calendar.

About You: You are an energetic, adaptable person with an entrepreneurial spirit. You enjoy collaboration as part of a high-performing team, but you are inclined to work independently and take ownership of your responsibilities in your area of expertise. You thrive in dynamic environments where there is always something to be done, priorities may shift, and new challenges consistently arise. You can capably develop and implement systems and processes, but you are most excited about working with people. You are a relationship builder with a persuasive communication style and an optimistic demeanor. Empathy comes naturally to you in moments of celebration and challenge, enabling you to foster strong connections based on respect and mutual understanding.

Responsibilities:

Key Accountabilities:

• Set Specialty Channel [run, bike, outdoor] sales strategy and tactics.
• In conjunction with the B2B Sales Director and the leadership team, develop channel revenue goals, and ensure they are reached.
• Develop Specialty channel sales plans, budgets, and forecasts.
• Execute Specialty Channel Sales Plan. 
• Evaluate, analyze, and improve the effectiveness of the sales process and systems.
• Train, lead, manage, incentivize, hold accountable, and improve the effectiveness of Skratch’s network of approximately 30 independent field sales representatives. 
• Set and execute Specialty trade show strategy. 
• Manage additional key accounts as assigned

• Be a key member of the sales team; help support and manage overall sales goals.
• Collaborate on creating and managing the Specialty portions of the annual sales plan, budget, and forecast. 
• Collaborate with the B2B Sales Director on work assignments for the B2B Sales Coordinator.
• Provide timely data and insight into the demand and inventory planning process with Finance and Planning. 
• Provide market and trade feedback to product development and marketing teams. 

• Manage the relationship with and performance of Skratch’s independent specialty sales rep force
• Supplement the oversight of the B2B Sales Coordinator on tasks related to this role and approved by the B2B Sales Director

Qualifications:

Knowledge:

• Understanding of general sales strategies, tactics, and best practices.
• Sales savvy – “a true love of creating sales opportunities” 
• Knowledge of Skratch history, brand story, products and competitors.
• Understands the business environment and culture of specialty retailers and distributors.
• Knowledgeable of run, bike, and outdoor marketplace trends

Skills and Abilities:

• Excellent communication skills - both written and verbal
• Analytical skills
• Highly organized 
• Attention to detail 
• Ability to work with a variety of people 
• Ability to problem solve independently 
• Ability to manage a contracted independent outside sales force

Education:

• High School diploma
• Some college preferred

Experience:

• Minimum 5 years of sales experience in the specialty run, bike, and outdoor markets.
• Minimum 3 years of sales management experience.

Position Definitions

• The Specialty Sales Manager is a full-time salary position, based in Boulder Colorado, reporting to the B2B Sales Director.
• Hybrid in-office and remote work policy where Skratch Labs employees will be in person in the office on Tuesdays and Wednesdays to foster connection and collaboration but the remaining days, work location, and schedule are flexible.
• Benefits include a medical/dental/vision stipend, trust-based unlimited paid time off policy, paid holidays, 401(K), employee profit sharing, monthly product stipend, and a positive and inclusive work environment. 

Application Instructions: If this describes and inspires you, please complete a 10-minute survey and send your resume and a short description about why you’d be a great fit to [email protected]. Please put “Specialty Sales Manager” in the subject line.